Whether we are talking about personal or business branding, WordPress is the good platform for everything. Started especially for the blogging part, it has developed rapidly to cover the existing needs in the market.
And now WordPress is the most commonly used platform for building websites. Whether we are talking about online stores, presentation websites or blogs. But why is WordPress preferred by both marketers and freelancers or bloggers?
We will detail in this article no less than 10 benefits of using WordPress. Do you feel like we’re missing something? Complete the article via the comments section. Let’s get to work!
SEO Friendly platform
I didn’t start by accident with the SEO part. At a time when online competition is fierce, businesses can gain a serious customer base through better positioning in Google.
And this is possible organically through SEO. Articles of at least 400 words, relevant links and quality images. Precisely for the internal SEO part, it is very advisable for any entrepreneur not to neglect the blog part on his business website.
For SEO, the WordPress – Yoast SEO plugin is recommended. The PRO version is indicated, but the free version is also very useful. Important is the quality of the content delivered and compliance with Google’s basic indexing requirements.
WordPress is responsive
We mentioned earlier how important the SEO part is, but let’s not forget the fact that over 85% of users access the website from a mobile device these days, and PCs and laptops have drastically lost ground in this point of view.
So it is mandatory that the entire website is mobile friendly. Otherwise you will lose customers / readers and eventually conversions.
Plugins like JetPack or WPTouch support your site. They need to be updated constantly, but fortunately WordPress will take care of that for you if you choose the “automatic updates” feature.
If you want to do more complex things, find out that WordPress is an open source platform
What exactly does an open source platform mean? The source code is available for modification so your site can be modified down to the smallest detail.
Thousands of developers are constantly working to develop useful plugins to make your work easier.
Fast and efficient at the same time
Interestingly, a WordPress blog can be created in as little as one day. It is essential that the necessary texts and images are prepared.
But if we are talking about a complex site such as a landing page or a shop, then it is advisable to turn to a professional to deal with it in detail. Keep in mind that WordPress is the kind of platform you can definitely rely on when needed.
You have a lot of options
So far, more than 50,000 plugins have been created to help users and website creators. Whether you need a translation plugin or one for SEO or Social Media Sharing, you can definitely find them on WordPress.
From this point of view, this platform is special because thanks to the editable code and the large number of existing plugins, you can quickly switch from a blog to an online store or a presentation website without investing exorbitant amounts.
Many themes to choose from
Do you want a blog or an online store and you are not yet 100% decided about the design part of your site? Well find out that WordPress comes with over 8000 free themes, but also with a lot of premium themes developed by programmers.
Easy-to-install themes that you can get at affordable prices and can be installed in a relatively short time. You can take a look at sites like Themeforest to get an idea of the existing themes and what face you could give to your site.
You can access the Control Panel even from your mobile
Maybe you run an online news portal or blog and need to step in quickly for a change. You can do this right from the phone if needed.
Editing an article, writing it and posting it can be done directly from your mobile, but for installing plugins, changing the theme or writing code, it is advisable to still use a laptop or a PC.
E-commerce directly from WordPress
Do you have an online store and want to manage it directly from WordPress? Use the WooCommerce plugin. It is created especially for WordPress and in the premium version it has every function you will need.
In addition, it is simple to add, remove or modify products and prices, and the legal part can be directly integrated.
WordPress is available in any language
This is certainly not the most important point if we consider that many of the websites are managed by marketing agencies or freelancers, but if you have had to change something on the site, and it is not available only in 2 -3 most used languages then you may have headaches.
WordPress, on the other hand, continuously updated the platform and paid attention to small details for an easy use of the platform.
A very secure platform
You can enjoy security at the highest level just by following the basic tips when it comes to this platform. Here we could complete with a little advice from our team:
As soon as you install WordPress on the server it changes its username. The generic name “admin” is more vulnerable than “Mark Johnson” for example.
In this article, we have presented 10 important reasons why we recommend that you use WordPress for your website, whether we are talking about a blog, an online store or a presentation page.
Before sharing this article, tell us in the comments section what is your experience with WordPress if you already use the platform or what is your first impression of WordPress after reading this article and detailing what is written here.